So what does it take to start a company
whose sole purpose is to develop unique
brands for photographers?

An award winning designer whose primary interest outside of design has been photography. After 17 years of building identities and brands for companies such as Disney Cruise Lines, MGM Grand Hotel Las Vegas, Palace of the Lost City Resort & Casino, Atlantis in the Bahamas, Hilton Asian Division, 7-Eleven Food Stores, Scottish Rite Hospital for Children, YMCA and Major Clothing Retailers nationwide, Paul Ernest decided to step from beside the camera to behind the camera.

“I want to focus on people – genuine people – not models (though models are people too!) and their lives and events. The more I learn and receive from such a kind and close knit community of portrait and wedding photographers, the more I realize I need to incorporate my background and experience as a way to give back to this group that has been so welcoming and giving to me.”

“The first thing I did was go to my mentor and friend, David Edmonson, of Edmonson Weddings. David said, ‘Paul, I know you have a talent for photography, and what will make you unique is your ability to use your design talents infused with your photography.’ I thought about what he said for weeks, and decided to create SnapBrand! After searching the internet for design and branding services solely for photographers, I found nothing except homogenized logo solutions for $125... that weren’t even brand identities! At that point, I knew I had a very valid idea for a very respectable industry.”

SnapBrand is a turn-key solution for photographers, who want a fixed package for a fixed budget. You know what you will get and know what you will spend... No open-ended efforts with surprise invoices at the end of the project.